Every great video starts with a great plan.

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We call this pre-production. It's the critical work that takes place before the cameras roll. The following guide is designed to take you through the process step-by-step.

Once completed, you'll have the opportunity to schedule a phone call with our production team via our up-to-date online production calendar. Of course, you can always send us an email at anytime should you have any questions or concerns.

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Describe your target audience. Who are they? What do they care about? What do they want? How does your product or service help get them what they want?
Summarize the message you want your target audience to hear. What is your video inviting them to do next?
List your potential cast. Provide their full names, titles, and describe the role you see them having in delivering your message.
We'll take care of crafting the interview questions, but feel free to provide your own if you'd like.
Detail the potential location(s) to shoot our interviews in and how it visually supports your story.
List the various opportunities there may be to film our covering footage - this may be general business operations, a special event, or a customer scenario - anything that can support the message visually.